Developing branded rugby assets
Working through player footage, we created try celebrations using custom animated clips for each player. We refined design templates for new sponsor signage, team sheets and a new logo to make the street food burger bar, launching in the Legends Lounge, stand out. Lastly, we developed branding for the Hull Trains sponsored Race the Train.
Race the train challenge
The Hull Trains sponsored Race the Train is a mid-game challenge where fans have to race the digital train across the LED boards alongside the pitch.
Street food burger bar
An exciting new concept arrived at the Legends Lounge, Burger Bar which sells themed burgers, loaded fries and more served throughout the season. The bar will be easily recognisable under the branding the 43 Clicks North creative team produced for Hull KR.
Hull KR is a local team that the 43 Clicks North team is invested in, after all Hull is an important part of our culture and where our office is based. We attended an initial game of the season as a match day sponsor. The game presented the opportunity to capture footage of the halftime Race the Train challenge and stunning aerial shots of the stadium pre-game.
After working closely with Hull KR throughout the project we’ve established a great relationship that has set the precedent for any future creative work they require going forward.
Listen to our client
43 Clicks creative team gave us new ideas and perspectives
“After some initial discussions and scoping meetings they ensured we had a clear list of deliverables and timings, and were clear of what needs doing to make sure we were set for the first game of the season. Overall we were delighted with all the work completed. The creative team at 43 gave us new ideas and perspectives that have helped us continue to build on the brand we launched last year.”